There’s nowt so queer as business folk...

It never ceases to amaze me that the words "business opportunity" can be such a turn-off for some business people. After all, why do we become business people in the first place?

Sure we want to be our own bosses, we have a passion for what we do, perhaps to have more freedom and flexibility in our lives but what we all want to do is make money.

Why is it then that business people often turn their noses up at the opportunity to make additional income?

...Perhaps the reason is fear.

Very often the opportunity on offer is with a network marketing company. Network marketing is a vastly misunderstood industry and people have very strong opinions both ways. I was recently with a group of about 10 business owners and I asked their opinion of network marketing. Boy did the emotions start to fly!  Interestingly only one of them had any personal experience of network marketing and although he had some negative comments towards a particular company, or rather a group of distributors within that company, he generally praised the industry and the personal development that tends to go hand in hand with it. Several of the other members of the group, not all of them, became very agitated and gave me a number of objections. Perhaps they were expecting me to counter their objections. However, that was not my intention. You can see what they said along with my subsequent responses HERE.

Starting a new business can cost tens of thousands, hundreds of thousands and even millions of pounds and incur significant monthly overheads. Often the business owner will not expect to make a profit for three to five years. A network marketing business can be started for less than £250, can be run from home or existing premises and have minimal overheads. A profit can be made relatively quickly and the income potential is dependent on how open one is to being coached and how hard one is prepared to work. It could be a little bit extra to cover the bills, a bit more to buy a new car or pay the mortgage or even enough to give true financial freedom.

So why do I say fear?

I say fear because when people don't know about something they become suspicious of it, mistrust it and fear it. The objections I received came from people that had not had any personal experience of the industry and some had not even had second or third hand experience. Of course when something is new to you it is sensible to question it but surely it is better to get your questions answered rather than jump to your own conclusions? Or, even worse, use the opinions of others! Yes, many people have tried and failed but it took me two goes to pass my driving test! I may have failed once but I didn't quit and tell people that cars were rubbish and didn't work. If you want to learn about something isn't it better to listen to people that have been successful rather than those that have tried, failed and quit?

We are all in business to make money. Surely it makes sense to learn about the network marketing industry and then make a judgement?

One of the best explanations of the network marketing industry that I have heard was from Tim Sales, an ex US Navy bomb disposal expert and successful network marketer.

To hear Tim's explanation please CLICK HERE.